Head of Marketing - B2C
Location
London

Type
Permanent vacancy
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If you live and breathe all things digital marketing and have a passion for blockchain, we want to talk to you. We are looking for a Head of Marketing to grow our business globally. You should have strong ideas and varied experience in marketing. You'll need to have fresh ideas and be well versed in the more unconventional player acquisition and retention strategies out there. Although an understanding of all areas of marketing throughout the players lifecycle is key, we're really looking for a specialist who can massively drive new customer growth.

You'll manage a small team of B2C marketer to drive some serious numbers on our online casino website. Operating in one of the hottest growth areas in the online casino space since its beginning. Want to be a trailblazer using new and revolutionary tech to disrupt igaming for good? Well we need people who are passionate, want to get their hands dirty and definitely think differently, if that's you this is an exciting place to be!

Responsibilities

Drive growth globally
Manage the marketing team (acquisition, affiliates, CRM, SEO, social, creative)
Assume brand ownership of our internal brands
Work closely with the product team re marketing requirements to grow the business
Identify trends and insights, optimise activity and performance based on the insights
Collaborate with internal teams (product, tech, operations) on campaign optimisation

Requirements

4+ years experience acquisition marketing (igaming preferred, but not essential, creativity and problem solving are though!)
Be obsessed with KPI delivery
Analytical and worked with tools (GA, Ad Management, Tableau etc)
Proven understanding of blockchain and or crypto space
Excellent knowledge of social (growth hacking
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing
For further information on package and full job spec please contact us.
We continually demonstrate our dedication by exceeding our clients’ expectations each and every time we work together.